Okay. I'm not saying anyone is right or wrong, with the exception of the author of this article, who is an asshole. I have personally been fooled into spending money on several of these offers, and I can say with no doubt that every dollar I gave them was because I was stupid, not because I was tricked. Every offer (exactly like those on Farmville) said exactly how much the subscription or service would cost if I didn't cancel it within the trial period.
This guy did no research except to look at the links in the Farmville game client, which link to the actual offers, which ALL state clearly what will happen when you input your credit card information. He's inventing a conspiracy where none exists. If you're stupid enough to give the internet your credit card and/or phone number, you deserve to have your money taken away from you. I am right. I have no sympathy for people who claim to have been "scammed" because they are stupid. That being said, it has happened to me. I paid for a two-month subscription to Blockbuster and a three-month subscription to Stamp.com to get a free iPod. But I didn't get it. Did I cry about it? no. I said "well, that was stupid," and didn't do it again when they offered a free XBox.
This is nothing new. It's probably the oldest "scam" (I put "scam" in "quotes" because a friend of mine in high school actually did get a free xbox. Twice.) on the internet. This isn't going to be the end of the world that this fear-monger is predicting. It's not going to mutate or evolve into... anything. It's making oodles of money for a few people. If they get greedy and try to make more money off it, it won't work anymore. Just like that guy who was skimming a nickel a month from every account at some bank. Then he got greedy and started skimming a dime a month. Then people started asking questions and he got caught.
Again, I'm not saying anybody is doing anything wrong, except the fear-monger who wrote this article. I'm just saying I have no problem with somebody who's smart enough to separate a fool from his money, having been the fool on at least one occasion.
I get that it's "wrong" that Zynga takes money from "shady" advertising firms. But the bottom line is people give out their credit card info and phone numbers when they should know better, and when they are plainly told what will happen. Nobody gets mad at the guy who invented the pet rock. They think he's a genius because he thought of a way to get people to give him money and give them nothing in return.
Anybody reading this have leather seats in their car? How much extra did you pay for them? People don't like car dealers in general, but you don't get mad when you pay extra for leather seats, which do nothing useful and unless you're naked feel the same as cloth seats. If you are naked, they feel great. Until you shift in your seat the slightest bit. Then you get your skin ripped off. While it may be obvious how I feel from the tone of this post, I am not saying anybody (other than the asshole who wrote the above-linked article) is right or wrong. Just stupid. And while I won't say that Zynga is without blame, this article is an obvious and shameless smear attempt, behind which is almost no research and even less relevance.
Whenever I hear somebody complain about someone making money off other people's stupidity, I want to punch them in the boob. There are scams and there are scams. Lying to someone to got their money is a scam. Making the title of your advertisement make people want to give you money is called "marketing." I don't care what the link text was. If you don't read the website before submitting... No. If you click a link on a website and give them your credit card info, you are a retard and you deserve to have your money taken away from you for your own protection.
PS I just noticed that there is a later post explaining that Zynga has "admitted" that one third of their revenue comes from "lead gen and other offers." A third post says they have committed to cleaning up those offers. This is not an admission of guilt. It's a choice by Zynga to avoid a PR disaster. Just wanted to pre-empt that argument.
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